Simonian Farms is on the itinerary for a Chinese travel trade delegation coming to Fresno County this weekend. Image via Simonian Farms Facebook
Written by Gabriel Dillard
Nine travel industry executives from central China will visit Fresno County this weekend to sample the local tourism scene.
The visit is a segment of a larger tour organized by state tourism agency Visit California to highlight China Southern Airlines’ direct flight service from Wuhan, China, to San Francisco. The Fresno/Clovis Convention & Visitors Bureau is hosting the delegation in hopes of being included in California tourism packages for the Chinese tourism market.
The 22-hour visit will include stops at Simonian Farms, School House Restaurant & Tavern, Fashion Fair, the Elbow Room, Forestiere Underground Gardens and the Fresno County Fall Harvest Wine Journey.
“The Fresno/Clovis Convention & Visitors Bureau is looking forward to once again sharing our amazing destination, Fresno County, to new visitors,” said Layla Forstedt, FCCVB president and CEO, in a statement.
This will be California’s first travel trade delegation from Wuhan, China, which has a population of 10.61 million.
China is California’s top overseas market and continues to grow faster than any other country. In 2017, Chinese visitors to California spent $3.5 billion. Projections show the number of visitors growing to 2.12 million by 2022, a staggering increase of nearly 46 percent.