Kuppa Joy Coffee Roasters has made a deal with Pardini’s Catering to provide specialty coffee as an add-on option for customers.
In the past year, the coffee house has been retailing and wholesaling its beans, equipment and training beyond the cafes it has in Fresno and Clovis,
Pardini’s approached the coffeehouse earlier in April about providing additional options for its menu,
according to Chelsea Wathen Follett, sales director at Kuppa Joy.
“We’re coming on board with them as a secondary option for people who want a specialty coffee,” Wathen Follett said.
In the business, to be considered specialty, or third-wave coffee, shops are identified by the roasts, quality and style as well as brewing methods.
“Baristas are trained to understand the science behind the coffee as well as the art,” said Wathen Follett. So, being one of only a few third-wave locations in the Valley, Kuppa Joy began offering the beans, training and equipment to other businesses.
“We can teach your baristas how to pull a great shot of espresso, steam milk and pour latte art,” said Wathen Follett.
Le Parisian Bakery in Clovis started selling bags of Kuppa Joy coffee earlier this year. At Batter-up Pancakes, Kuppa Joy’s signature blends are available to guests and can be found with the Batter-up logo.
It’s even found its way out to Birmingham Roasters in Michigan, where owner Zack Follett went out to provide equipment and training to workers on how to properly pour latte art and operate the machinery. Every week, they ship out their branded Kuppa Joy, Almond Joy and Honey Joy roasts.
For Jeff Pardini at Pardini’s Catering, the deal with Kuppa Joy means having a premium option available for customers.
“We wanted to bring a local, specialty coffee option for our clients,” said Pardini.