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published on March 3, 2016 - 7:24 AM
Written by The Business Journal Staff

The Good Feet Store, with locations in Fresno and Merced, is celebrating 15 years in business and plans to open a new store in Visalia later this year, according to the store’s owner.


“My friends and family thought I was crazy when I told them I was going to open a store that specialized in arch supports,” said Larry Schneider, owner of The Good Feet Stores of the Central Valley.  

But Schneider forged ahead and opened his first store in Fresno in March 2001. “By the end of that summer things were really starting to come together,” Schneider said. “Then the world went on pause as we all struggled to come to terms with the attacks of 9/11.”

“Our community, our country and the world have changed a lot in these past 15 years,” Schneider added. “Obviously, making adjustments is important, but no matter what has been happening around us, I have stayed true to why I got into the business — to help people.”

Most Good Feet-branded arch supports are made in the company’s Carlsbad facility, providing local control over production, and appealing to consumers who seek to buy American made products, Schneider said.

The Good Feet Stores offer 25 different styles in more than 350 sizes, bringing an unmatched variety of products to their clients and providing them the flexibility of wearing arch supports in virtually any style of shoe, including sandals and slippers.  


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