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Regulatory approval of the T-Mobile-Sprint merger clears the way for a 1,000-job call center for Kingsburg. Image via Kingsburg's economic overview document, photo by Mike Miller with Guarantee Real Estate

published on July 26, 2019 - 12:41 PM
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U.S. regulators have approved T-Mobile’s $26.5 billion takeover of rival Sprint, despite fears of higher prices and job cuts, in a deal that would leave just three major cellphone companies in the country.

The news also marks a pivotal step for a planned T-Mobile “Customer Experience Center” in Kingsburg that would create more than 1,000 new jobs and contribute $105 million to the local economy.

T-Mobile made it clear that the proposed call center’s future hinged on regulatory approval of the merger. The telecom giant also announced similar call centers would be built in Overland Park, Kansas, and Henrietta, New York, if the merger were approved. Adding the expansion of existing call centers, T-Mobile promised the creation of more than 5,000 new jobs by 2021.

The “New T-Mobile” promises to become one of the largest employers in Fresno County, with employees earning wages more than 50% of average for the region.

It’s also a feather in the economic development cap of Kingsburg, which has seen more than 25 news businesses open in the last two years.

“The Kingsburg area in Fresno County is already home to a tremendous amount of innovation, diverse talent and great energy, which makes it a perfect fit for the New T-Mobile!” said T-Mobile and New T-Mobile President Mike Sievert, in a statement from April. “Our new CECs will allow the New T-Mobile to expand the personalized service we give our amazing customers every single day as we continue to grow. We can’t wait to be a partner in the revitalized Central Valley.”

According to a Kingsburg economic overview document posted on the city website last week, the city has a number of active business incentive programs. These include development impact fee discounts as well as rebates for property and sales taxes. No specific site has been identified for the call center, so it’s not known what, if any, incentives T-Mobile might receive for the development project.

Friday’s approval from the Justice Department and five state attorneys general comes after Sprint and T-Mobile agreed to conditions that would set up satellite-TV provider Dish as a smaller rival to Verizon, AT&T and the combined T-Mobile-Sprint company. The Justice Department’s antitrust chief, Makan Delrahim, said the conditions set up Dish “as a disruptive force in wireless.”

But attorneys general from other states and public-interest advocates say that Dish is hardly a replacement for Sprint as a stand-alone company and that the conditions fail to address the competitive harm the deal causes.

“By signing off on this merger, the Justice Department has done nothing to remedy the short- and long-term harms the loss of an independent Sprint will create for U.S. wireless users,” Free Press Research Director S. Derek Turner said.

A federal judge still must sign off on the approval, as it includes conditions for the new company. The Federal Communications Commission is also expected to give the takeover its blessing.

Dish is paying $5 billion for Sprint’s prepaid cellphone brands including Boost and Virgin Mobile — some 9 million customers — and some spectrum, or airwaves for wireless service, from the two companies. Dish will also be able to rent T-Mobile’s network for seven years while it builds its own.

Dish on Friday promised the FCC that it would build a nationwide network using next-generation “5G” technology by June 2023. But Dish is promising speeds that are only slightly higher than what’s typical today, even though 5G promises the potential for blazing speeds.

The Trump administration has not been consistent in its approach to media and telecom mergers. While the government went to court to block AT&T’s acquisition of Time Warner and then lost, the Justice Department allowed Disney to buy much of 21st Century Fox, a direct competitor, with only minor asset sales to get the deal done. Mergers between direct competitors have historically had a higher bar to clear at the Justice Department.

Sprint and T-Mobile combined would now approach the size of Verizon and AT&T. The companies have argued that bulking up will mean a better next-generation “5G” wireless network than they could make on their own. Sprint and T-Mobile have argued for over a year that having one big company to challenge AT&T and Verizon, rather than two smaller companies, will be better for U.S. consumers.

The two companies tried to combine during the Obama administration but regulators rebuffed them. They resumed talks on combining once President Donald Trump took office, hoping for more industry-friendly regulators. The companies appealed to Trump’s desire for the U.S. to “win” a global 5G race with China as this faster, more reliable wireless is rolled out and applications are built for it. They have been arguing their case for more than a year.

Meanwhile, the FCC agreed in May to back the deal after T-Mobile promised to build out rural broadband and 5G, sell its Boost prepaid brand and keep prices on hold for three years.

But public-interest advocates complained that the FCC conditions did not address the problems of the merger — higher prices, less wireless competition — and would be difficult for regulators to enforce.

Attorneys general from 13 states and the District of Columbia have filed a lawsuit to block the deal . They say the promised benefits, such as better networks in rural areas and faster service overall, cannot be verified. They also worry that eliminating a major wireless company will immediately harm consumers by reducing g competition and driving up prices for cellphone service.

They are not likely to be satisfied by Friday’s settlement. None of the states involved in the suit were part of it. “We have serious concerns that cobbling together this new fourth mobile player, with the government picking winners and losers, will not address the merger’s harm to consumers, workers, and innovation,” New York Attorney General Letitia James said in a statement.

Dish is largely a company with a declining satellite-TV business. It has no wireless business, but over the past decade it has spent more than $21 billion accumulating a large stock of spectrum for wireless service. The wireless industry has long been skeptical of Dish’s ambitions to actually build a wireless service, instead speculating that the company wanted to make money by selling its holdings to other companies.

Recon Analytics founder Roger Entner, a longtime telecom analyst, said in an interview before the Justice Department’s announcement — many terms had been leaked to the press beforehand — that the settlement was good for the incumbent wireless companies, as a weak competitor in Sprint is being replaced by an even weaker one in Dish.

Sprint, the current No. 4 wireless provider, has thousands of stores and other distribution points as well as a cellular network. Dish has none of that, although the settlement gives it the option of taking over some stores and cell sites that T-Mobile ditches over the next five years. Creating and maintaining a retail operation and network cost tens of billions of dollars, Entner said. He doubts that Dish could do that alone, as its core business is in deep decline, or that Dish could find a wealthier company to help it do so.

But New Street Research analysts say Dish could build a lower-cost network and provide cheaper plans for customers. Still, that could take years.

George Slover, senior policy counsel for Consumer Reports, also said in an interview earlier that the current structure of four competing providers works. He said it’s not the same to diminish that while enabling a competitor that doesn’t currently have the infrastructure. “Dish might become a competing network at some point but it’s not there now.”

Japanese tech conglomerate SoftBank owns Sprint, while Germany’s Deutsche Telekom owns T-Mobile. SoftBank will continue to own 27 percent of the new, bigger T-Mobile and will keep some influence, but it will not control the company.


The Business Journal contributed to this report.


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