published on May 4, 2016 - 6:05 AM
Written by The Business Journal Staff

A “Raise The Roof” event highlighting construction of a new retail commercial development underway in Selma will take place today at 10 a.m.

The project, located at 3120 Floral Ave., is being developed by True North/Tailwind Properties and includes three separate building pads situated on 3.47 acres.

The first pad includes a 9,310-square-foot building that is currently leased to three national tenants whose names will be revealed at today’s event, though a map of the development shows the new tenants coming to Selma include a new Subway restaurant, AT&T store and Starbucks., which will be Selma’s first Starbucks.

True North also is in negotiations with a major restaurant chain to locate a sit-down bar/grill as part of Phase 2 of the project.

“The City of Selma is happy to have these new additions coming to Selma,” said Kenneth Grey, Selma’s city manager. “It will allow residents new alternatives for dining and other retail services [and] uses existing land to develop the additional businesses.”  

True North Properties has developed many projects in Central California over the last 20 years – as far north as Chico and as far south as El Centro. The company specializes in high-identity retail, service commercial and office projects and has offices in Fresno and Danville.           


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